Thursday, March 23, 2017
Heinz running Don Draper’s ‘Pass the Heinz’ ads Tim Nudd at Adweek: In a meta union of advertising’s real and fictional worlds, Heinz just greenlighted the ads—and will run them almost exactly as Draper intended, beginning today, in print and out-of-home executions in New York City. This is awesome, …Tuesday, November 17, 2015
Dan Goodin reports over at Ars Technica on the development of technology which can use inaudible frequencies to tie together multiple unconnected devices. He explains: The ultrasonic pitches are embedded into TV commercials or are played when a user encounters an ad displayed in a computer browser. …Tuesday, October 13, 2015
Axel Springer bans adblock users from Bild online According to the report by Reuters at The Guardian: More than 30% of Germans online use such software, many more than the 5% of internet users globally in 2014, according to Dublin-based analytics and advisory firm PageFair, which develops “ad …Tuesday, September 22, 2015
Most of this article is an extensive discussion of my hunt for the best ad blocker on iOS. It isn’t exhaustive and, given the pace at which the App Store moves, probably won’t remain current for long. That’s why I want to open things with my own thoughts on ad blocking, because I …
Wednesday, August 12, 2015
The ethics of modern web ad-blocking Marco Arment, creator of Instapaper and, more recently, Overcast: This won’t be a clean, easy transition. Blocking pop-ups was much more incisive: it was easy for legitimate publishers to avoid one narrowly-useful Javascript function to open new windows. But …Wednesday, June 18, 2014
Avoid Facebook’s all-seeing eyeViolet Blue, reporting at ZDNet: Facebook also announced Thursday it will begin tracking its users’ browsing and activities on websites and apps outside Facebook, starting within a few weeks Her article is full of great advice for people who want to minimize …Thursday, April 17, 2014
Om Malik on digital advertising Is a page being auto-refreshed on an open tab in your browser really useful “attention?” I don’t think so. I saw this first-hand in a previous job. Here is a pro tip: You can be sure much of your traffic is open-and-forget (and therefore useless to advertisers) if …Thursday, March 27, 2014
Listen: 99% InvisibleThis week’s featured podcast is 99% Invisible is “a tiny radio show about design,” by Roman Mars. If you think often about design, you’ll love every episode of this one. If you don’t think often about design, 99% Invisible will make you think often about design. Mars doesn’t …Tuesday, July 30, 2013
Facebook Said to Plan to Sell TV-Style Ads for $2.5M EachHugeMonday, June 3, 2013
Here’s a semi-article, in that it’s more like a rant, but certainly not a link post. If you’ve seen similar stuff in your dashboard, feel free to let me know. Dear Marissa and David, Joe here. I’ve used all of Tumblr’s competitors extensively and I settled on Tumblr because it’s mindfully-designed, …Saturday, February 23, 2013
Facebook is buying your loyalty card historyCotton Delo of Ad Age: The targeting would hypothetically enable Coca-Cola to target to teenagers who’ve bought soda in the last month, or Pampers to show ads to North Carolina residents who’ve recently bought baby products, since Facebook’s own array of …Thursday, October 11, 2012
Lawmakers blast advertisers for ignoring ‘Do Not Track’ on Microsoft’s ExplorerThe Digital Advertising Alliance, announcing they’ll ignore “do not track” browser headers: A ‘default on’ do-not-track mechanism offers consumers and businesses inconsistencies and confusion instead of …Monday, June 25, 2012
Howard Mittman, VP and publisher at Condé Nast property Wired Magazine, told Ad Age's Nat Ives: I’m interested in ways to bring advertisers in front of our community. When Flipboard becomes that, I would love to reengage and reinvigorate our product. Until then, we have to wait and see and not …